Keepsake Exhibition

2024

OverviewUprise Art’s annual Keepsake exhibition, centers around the theme of keepsakes—objects that carry personal memories and are shared between individuals—invited artists to explore what memory or message their artwork conveys. The project approached keepsakes both conceptually and personally, delving into the emotional and material transformations that occur as art is passed from one person to another. 

I developed a fresh visual identity that not only aligns with the core Uprise Art brand but also stands apart from other programming throughout the year, offering a distinct look that resonates with their audience.

ProcessI created a unique wordmark for the exhibition title, incorporating a weathered version where appropriate to evoke a sense of wear. Additionally, I used the envelope as a symbol of a "keepsake"—something that holds personal significance and can be shared or passed between individuals.
Instagram posts and stories to announce the exhibition on social media
Instagram Reels for promotion of the exhibition
Email newsletter design